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Jämför priser: Key Account Management - Peter Cheverton

ISBN: 9789185381005. Sälj denna bok. Nyckelkunder utgör livsluften för alla organisationer och företag. Key Account Management: Tools and Techniques for Achieving Profitable Key Supplier Status (Häftad, 2015) Cheverton, Peter, Häftad, Engelska, 2015-02. Köp begagnad Key Account Management: Tools and Techniques for Achieving Profitable Key Supplier Status av Peter Cheverton hos Studentapan snabbt,  Key Account Management. av Cheverton, Peter. Förlag: Studentlitteratur AB; Format: Häftad; Språk: Svenska; Utgiven: 2017-03-02; ISBN: 9789144112404.

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Kogan Page Publishers, Feb 3, 2015 - Business & Economics - 416 pages. 0 Reviews. An organization's key accounts are its lifeblood. Key account management focuses on the long-term investment of resources in customers 2000-01-01 · Key Account Management. by.

by Cheverton, Peter. Used; paperback. Condition: This book is brand new.

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Key Account Management CDON

Includes bibliographical references and Adapted from Cheverton, P: Global Account Management and McDonald M, Millman, AF, and Rogers, B: Key Account Management: Learning from the supplier and customer perspectives The solution to the traditional bow-tie approach is the cross functional team matching buyer & seller resources (expert to expert), educating, learning and understanding Peter Cheverton Peter Cheverton is a Director of INSIGHT Marketing and People, an international training and consultancy firm specializing in marketing and key account management, with clients in Key Account Management puts forward a straightforward and effective planning methodology. This fully updated 6th edition of Key Account Management takes a long-term, team-selling strategic view of the whole process, from defining the customer, to managing the relationship and achieving key supplier status. Key Account Management by Peter Cheverton, 2008, Kogan Page Limited edition, in English - 4th ed. Peter Cheverton, Any organisation’s major clients, or its key accounts, are its lifeblood. They must be wooed, won, cared for, nurtured and protected.

London: Kogan  Utförlig titel: Key account management, [rätt kunder - tryggare framtid], Peter Cheverton ; översatt av Ulla Warodell; Medarbetare: Warodell, Ulla.
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Includes bibliographical references and Adapted from Cheverton, P: Global Account Management and McDonald M, Millman, AF, and Rogers, B: Key Account Management: Learning from the supplier and customer perspectives The solution to the traditional bow-tie approach is the cross functional team matching buyer & seller resources (expert to expert), educating, learning and understanding Peter Cheverton Peter Cheverton is a Director of INSIGHT Marketing and People, an international training and consultancy firm specializing in marketing and key account management, with clients in Key Account Management puts forward a straightforward and effective planning methodology. This fully updated 6th edition of Key Account Management takes a long-term, team-selling strategic view of the whole process, from defining the customer, to managing the relationship and achieving key supplier status. Key Account Management by Peter Cheverton, 2008, Kogan Page Limited edition, in English - 4th ed. Peter Cheverton, Any organisation’s major clients, or its key accounts, are its lifeblood. They must be wooed, won, cared for, nurtured and protected. But do you know who your key accounts are, how they view you, and what they expect from you? Peter Cheverton, An organization's key accounts are its lifeblood.

Säljarnas Riksförbund certifierar yrkestiteln Key Account Manager på europanivå enligt SeQF i i Sverige. Litteratur. Cheverton, Peter (2012) (på engelska). Key account management: tools and techniques for achieving profitable key supplier status (5. ed.). London: Kogan Page.
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Pris: 399 kr. Häftad, 2015. Skickas inom 5-8 vardagar. Köp Key Account Management av Peter Cheverton på Bokus.com.

Key Account Management Tools and Techniques for Achieving Profitable Key Supplier Status 6th Edition by Peter Cheverton and Publisher Kogan Page. Save up to 80% by choosing the eTextbook option for ISBN: 9780749469412, 0749469412. The print version of this textbook is ISBN: 9780749469405, 0749469404. Key Account Management: Tools and Techniques for Achieving Profitable Key Supplier Status (6th ed.) by Peter Cheverton.

An organization's key accounts are its lifeblood. Key account management focuses on the long-term investment of resources in customers that can offer an exceptional return on resources.
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‎Key Account Management i Apple Books

Logga in för att reservera. Läs det här innan du reserverar! Finns boken inne på biblioteket? Det snabbaste sättet att få boken är att besöka biblioteket och låna boken direkt. 2017-06-30 · Key Account Management by Peter Cheverton, 9780749469405, available at Book Depository with free delivery worldwide. Key Account Management, the definitive work on the subject, puts forward a unique yet straightforward planning methodology for identifying, obtaining, retaining and developing key customers. Key account management focuses on the long-term investment of resources - both in terms of product quality and account managers - into a customer that can offer an exceptional return on resources.

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All Categories. Browse All. Art & Photography · Audio  av Peter Cheverton Genre: Affärsverksamhet & företagsledning e-Bok. Nyckelkunden är en av de viktigaste resurser som ett före¿tag eller en organisation har. Key Account Managers förväntas leda tvärfunktionella team, som ofta arbetar över Peter Cheverton är författaren bakom böckerna “Key Account Management”  Jag jobbar som internationell säljsupport på Saft AB i Oskarshamn och läser nu samtidigt till Key Account Manager vid Sälj och Marknadshögskolan. Är bosatt i  Show abstract. Unprofitable customers and their management The strategic value of customer profitability analysis. Article Peter Cheverton.

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